How to start a video marketing business – You have the power!

How to start a video marketing business using the power of video hand holding a video screen digitalised

It’s less a question of how to start a video marketing business, and more of why haven’t you done so yet?!

Video is of the moment! Let’s look at some facts:
With over 400 hours of video uploaded every minute onto YouTube, how to get your videos seen on YouTube is becoming a hot topic!
The stats around YouTube are mind-boggling!
  • Almost 2 Billion monthly users
  • 2nd Most used search engine to Google
  • Owned by Google and therefore videos get favoured in SERPs
  • 2nd Most visited site in the world
  • 400 hours of video uploaded every minute
  • 5 Billion videos watched daily
  • Yet, only 9% of businesses use YouTube
If you have a business and are not using video as part of your marketing mix, then you are missing out.

How can video marketing help your business?

One of the main benefits of using YouTube is it is a FREE TRAFFIC source for your business.
Once you have uploaded your video, it will continue to drive traffic to your website or offer forever! Not only that, you can build your brand, your personality and truly connect with your clients using video. The question therefore is not just about creating great content – but also ensuring that content gets seen by your target audience.
The key to this is two-fold:
Firstly, ensure you do your research for the ideal long-tail keywords.
Secondly, learn how to optimise your video for search engine ranking.
I will be writing more about these topics in my future posts, but for more info about video and YouTube for business, please see this post or click here.

So why is video marketing so effective?

Videos account for almost 80% of all internet traffic and is shared 12X more than all other posts combined – do you need video in your business? How can you not?

Video is more entertaining, more memorable and results in more clicks and conversions. It is more easily shared and is fantastic on mobile for building your brand awareness and reaching your ideal client. According to the Digital Marketing Institute & WordStream:

  • 80% of all internet traffic is video

  • 59% of executives agree that if both text and video are available on the same topic, they are more likely to choose videos

    – If text and video show up in search results, which would you choose?

  • 81 % of businesses are now using video for marketing (yet only 9% use YouTube)

Use videos to connect with your audience, deliver your content, help others or coach others.

Simply put, use video for marketing!

Ok, what was that last bullet point again? 81% of businesses now use video in their marketing – so… 

How to start a video marketing business? You can see the demand for video services is there!

Having heard these stats, the case for you to start a YouTube marketing agency is strong, nay compelling! But where should you start?

You need to learn video creation and editing – and there are lots of cool tools out there already – and start creating your own. This should be relatively straight forward, but more importantly, you need to get these videos seen.

If you want to rank at the top, you can use Instant Video Ranker! Check out his new software and training in this post >>>click here<<<

The Power of Video is in your hands! How to start a video marketing business using the power of video hand holding a video screen digitalised

Ranking videos is what I do. I have an agency that does this and more – you can take a look at my agency here.

To learn 5 top tips on getting videos ranked on YouTube, check this post out.

And the final piece of the puzzle is getting clients. Well this is a whole other story which I will be happy to share with you. Just drop me a comment or connect and I’ll let you have all the info and how to approach this vital step.

Please leave me a comment below, and good luck!


Thanks for image: Technology vector created by iuriimotov –

By Matt

Digital Marketing Agency Owner Coach and Mentor


  1. This post comes at the perfect time. I have been exploring this niche and marketing angle. Your stats are interesting and support my further exploration into this area.
    I am looking forward to the follow on posts and will definitely me contacting you!

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